What Are You Offering At Your Studio?

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Summer is the time when many families begin to consider what activities they will be enrolling their children in for the fall. Potential clients will be calling and e-mailing, checking out your website, and asking for word-of-mouth referrals.   Now is the time you’ll want to make sure that you are communicating to families what… Read more »

Above and Beyond: Offering More Than Lessons

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As a piano teacher, the bulk of my job is offering weekly lessons to my students. But if I stopped at that, I wouldn’t be setting my studio apart in my community or creating a wholistic learning experience for students of my studio. Yes, learning technique, repertoire and theory on a weekly basis is of… Read more »

Summertime Advertising

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You’ve finished your last lessons of the school year, thrown together a final recital and are ready to take a breather from all things studio-related. Rest and rejuvenation are important for studio owners, but don’t put your studio work on the shelf for too long — summer is a great time for advertisement and provides… Read more »

A Recital for Charity

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This month, I did something at my studio that I’ve never done before — I used my studio to raise money for a local charity. We have a very beloved charity in our area that works with children with disabilities. Each summer, they host a camp for children undergoing cancer treatment, and invite those children… Read more »

Preparing for a Performance: Practicing

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In my years of experience as a piano teacher, I can honestly say that the most challenging part of the recital isn’t the recital itself — it’s the preparation for it. Getting students to practice efficiently and well in preparation for a recital can seriously do me in. Here’s a few things I include as… Read more »

Motivating Your Students by Inspiring Them

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In a recent music teachers workshop, a professor from our local university’s music department gave an excellent presentation on the topic of motivating your students. I imagine this is something every studio owner struggles with, and since students who aren’t motivated have a tendency not to progress and not to enjoy what they’re doing, this… Read more »

Building a Strong Parent-Base

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I believe that in order for my students to be successful, and in order for them to become long-term students, the most important thing I can do is have a strong and broad base of parents. The parents must be willing to invest a great deal of time into getting them to lessons and practicing… Read more »

The Elevator Conversation

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Recently I was at a doctor’s appointment and was asked what I do for a living. I told my doctor I taught piano. He was very interested and asked many questions, which is typically the response I get whenever I share about my profession. However, as I later reflected on the conversation, I thought that… Read more »

Holidays in the Studio: Halloween

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The holidays are the perfect time to utilize fun and original ideas and enhance performances, lessons and even marketing. Halloween is a popular, kid-friendly holiday that lends itself to some exciting opportunities for the studio. Performances This year my collaborative fall recital with other teachers in my local association fell three days before Halloween. The students that performed from my… Read more »

Marketing Your Studio in a Bad Economy

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At one of my recent teaching association meetings, we discussed how even studio owners and music teachers are feeling the affects of the bad economy.  As families tighten their belts a bit more and look for ways to lower their budget, some of their children’s extra curricular activities are seen as unnecessary luxuries.  Use some… Read more »