Using the Internet: Part 2-Communicating with your Clients

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A few months ago I wrote a blog post about ways to communicate with your customers.  I will now focus on specific ways the Internet alone makes contact with our clients simple and effective.  I firmly believe that keeping the lines of communication with our business contacts open not only results in a long-term relationship with our customers… Read more »

Communicating with Your Customers

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Having been a piano teacher for nine years now, I have learned how very important it is to maintain contact with my clients.  I believe that keeping the lines of communication open with my customers results in a better lesson experience for all involved, and I’ve also learned that it helps my students and their families to feel as… Read more »

The Importance of Networking

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About a year ago, my family relocated from Milwaukee, Wisconsin to Bozeman, Montana, and I was faced with “relaunching” my piano studio in a new town.  When I opened my studio in Wisconsin the only marketing I did was to place an ad on craigslist — a dozen students soon followed.  After a few unsuccessful attempts at… Read more »

What are the goals of your program

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“what are the goals of YOUR program”? Have you thought about why you teach and what you hope to see for your students? Are you a professional training program? Do you have a speciality, a preferred age range, a required time/class commitment? Have you communicated your goals effectively in your program or school? Are you meeting the needs of your participants? And does your program satisfy your goals as professionals?

Testing the effectiveness of Facebook

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Last blog entry I discussed how I communicate with clients, faculty, and staff at my music school, Brooklyn Music Factory. This entry is going to be a follow up pointing out what seems to have worked and what seems to have failed for us. Assessing regularly your system of communication and outreach is vital, I… Read more »

Lookin’ Good – Program And Performance Essentials

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One way to get the positive attention of parents, students and relatives is to make sure that any performance is presentedin the best way possible. This means paying attention to all the performance details along with having a professional printed program. Here are some tips that might give you additional ideas. On the one hand,… Read more »

Dress (Your Studio) for Success

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Looks Matter! This is a tough time for the economy and parents are often looking for ways to trim expenses… sometimes that may mean cutting the lessons and classes that support your business.What can you do to retain and add clients, because you “stand out from the crowd?” Let’s think for a moment about how… Read more »

Want More Students? Fresh Ideas! (2)

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This is Part 2 of the content around growing your studio. We at Studio Helper want to jump start your thinking. Truth: I’ve had enough thoughts that there will even be a “Part 3 of 2” down the road. This article focuses on ideas that may help your web marketing and use of email succeed…. Read more »

Want More Students? Fresh Ideas!

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Growing a studio can be challenging This post is the first of two covering creative thoughts to help build your studio. Perhaps they’ll get your own creative juices going on marketing ideas. Studio Helper can help you manage the studio as it grows so all aspects stay under control. Controlled growth is always a good… Read more »

6 Tips for Studio Teacher Assessment

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As you know, quality in your studio depends a lot on the quality of your teachers. One way your studio can rise above the competition: Provide a positive and successful environment for your instructors – help them do their best on your behalf. It’s a fact: Word of mouth referral goes a long way towards… Read more »